Migration guide

How to switch from CallRail to CallTracker

Switching from CallRail to CallTracker means new tracking numbers, because numbers cannot be ported in. You run both tools side by side while the new numbers take over: the website and online listings can move the same day with US or Canadian numbers (about 6 business days for the first number in most other countries, because of the regulatory review), and printed placements move when you replace them.

Before you decide

CallRail is a US call tracking and lead management platform, from $50 per month with 5 local numbers and 250 minutes included.

Stay with CallRail if: You want a free trial before you pay. You send and receive texts from your tracking numbers. You want form tracking or an AI voice assistant from the same vendor.

What moves and what does not

WhatHow it moves
Tracking numbersNew numbers. CallTracker cannot port numbers in, so you order a new number per placement and keep your CallRail numbers active until calls to them stop.
Placements and campaignsRecreated by hand: one placement per ad, listing, sign or traffic source, each with its own number. There is no importer.
Website number swappingReplace the CallRail script with the CallTracker dynamic number insertion snippet. Do not run both swapping scripts on the same page.
Call history and recordingsNot imported. Export them from CallRail before your access ends; CallTracker starts recording history from your first tracked call.
CRM loggingReconnect in Settings β†’ CRM: HubSpot, Salesforce and Pipedrive log each call on the matching record, and new callers create one.
Google Ads call conversionsConnect Google Ads with your Google login in Settings β†’ Conversion tracking (available once Google approves CallTracker's API access) and choose the conversion action calls should count toward.
GA4 and Meta call conversionsEnter your GA4 Measurement ID and API secret, or your Meta dataset ID and Conversions API token, in Settings β†’ Conversion tracking.

Step by step

  1. Step 1 Β· Day 0

    Check your contract and export your data

    CallRail bills monthly or yearly. On a yearly plan the base fee is paid 12 months in advance, so time the switch to the renewal date. Export call logs and any recordings you want to keep from CallRail.

  2. Step 2 Β· Day 0, a few minutes

    Create your CallTracker account

    Sign up with a business email, subscribe to CallTracker Pro and top up prepaid credits for numbers and minutes.

  3. Step 3 Β· Seconds in the US and Canada; about 6 business days for the first number elsewhere

    Order tracking numbers

    US and Canadian numbers are provisioned instantly. Most other countries need a regulatory bundle (business registration and proof of address): CallTracker checks it, then Twilio reviews it β€” Twilio states "The review process generally takes up to three business days, but in some regions it might take several weeks." Submit the bundle as soon as your account exists, so the review runs while you prepare the rest.

  4. Step 4 Β· As soon as the numbers are live

    Switch your website and online listings

    Install the CallTracker snippet in place of the old one, then update the numbers on Google Business Profile, directories and online ads.

  5. Step 5 Β· Same day

    Reconnect integrations

    Connect your CRM, Slack or Microsoft Teams alerts, webhooks or Zapier, and Google Ads offline conversions.

  6. Step 6 Β· On your normal print and media cycle

    Replace printed and broadcast numbers

    Billboards, vehicle wraps, flyers and radio spots keep the CallRail number until you replace them. Keep those numbers active in CallRail until they no longer ring.

  7. Step 7 Β· When the old numbers go quiet and your term ends

    Cancel CallRail

    Check the last weeks of call logs on both tools first so no live placement still points to an old number.

What the regulatory step looks like

Outside the US and Canada, the New Placement form asks for an approved regulatory bundle before a number can be issued. Every step, who does it and its stated time are listed in how long it takes to get a tracking number.

CallTracker New Placement form with Norway selected as the country and a warning: 'Regulatory approval required β€” Norway numbers require identity verification. Please submit a regulatory bundle first.'
Ordering a Norwegian number: the form asks for a regulatory bundle before the number can be issued, unlike US and Canadian numbers. Screenshot of the live app in a test account with demo data, 27 October 2026.

What it costs on CallTracker

  • One plan, CallTracker Pro: €9 per month or €90 per year, plus usage from prepaid credits.
  • Each tracking number costs €1.90 to €5.70 per month depending on the country (published for 19 countries). Connected minutes are billed per started minute at the country rate; missed calls are free.
  • No contract and no minimum term; cancel at any time.
  • No free trial and no free plan.
Number prices by country β†’

Limits to know before you switch

  • No free trial.
  • Numbers cannot be ported in or out.
  • No SSO/SAML; the REST API is read-only.
  • Phone calls only: no form or chat conversion tracking.
  • Support by email in English and Norwegian.

Setup guides

Facts about CallRail come from its own public pages, checked on 25 October 2026. They may have changed since.

Start your switch from CallRail

€9 per month base, plus usage. No contract. US and Canadian numbers are ready in seconds.